Interview with Mark Lundy, CIAT.
CIAT’s Mark Lundy talks about trends in smallholder inclusion, going from pilots to scale, big businesses as development partners and more.
“There’s no way we can get scale ever, if we just talk about corporate social responsibility. You know, it’s sort of window dressing. It’s the nice glossy brochure, but it’s not the core business. And it’s very interesting to see, that the conversation now isn’t just with the people on the corporate social responsibility end, but it’s now with the buyers, with the procurement teams. “