Agrofood is one of the nine economic sectors in the Netherlands selected by the Dutch govern ment as a key sector for development and innovation. The Agrofood sector in the Netherlands aspires to be a strong sector excelling in innovation and productivity. The sector aims to strengthen its international position by investing even more in knowledge and innovation.The two year strategic research project ‘Innovation systems and scaling in practice’ introduced in this project brief and implemented by Wageningen UR broadens the perspective on innovation by zooming in on how novel practices spread or multiply: how innovations scale?